The article reports on the ongoing harvest of jujube fruits in Isparta's Gonen district. The fruit, which was initially planted with high adoption rates, has seen its production rise. The current market price for jujube is 25 liras per kilogram, and the fruit is not only consumed fresh but also processed into value-added products like molasses, vinegar, paste, and dried jujube. Eyup Adıgüzel, the Provincial Director of Agriculture and Forestry, emphasized the importance of monitoring the season and conducting further research to increase the cultivation area and yield of jujube.