Italian kiwifruit producer hosts event to raise awareness about organic kiwifruit supply chain

Published 2023년 12월 13일

Tridge summary

The Apofruit factory in Longiano, Italy hosted an event to showcase the organic fruit and vegetable supply chain, with a particular focus on kiwi, as part of the It's Bio initiative aimed at promoting organic production methods. The AOP Gruppo Vi.Va., an association of 12 producer organizations, is promoting the project, which has seen favorable market response and positive growth in organic fruit and vegetable season. The It's Bio project is funded by the European Union and the AOP Gruppo Vi.Va., and benefits from the collaboration of multiple organizations, marking a milestone in advancing organic agriculture and sustainable practices in Europe.

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Original content

Italy 13/12/2023 The Apofruit factory in Longiano (Forlì-Cesena, Emilia Romagna) recently welcomed members of the press and influencers to show them how the organic fruit and vegetable supply chain works. This visit was particularly focused on kiwi. This event is part of the It's Bio initiative, a European project aimed at promoting organic production methods in the fruit and vegetable sector in Italy, Belgium and Greece. Over the past 2 years, the IT'S BIO project has held workshops in open fields but also at retail outlets, culminating in a recent event hosted on December 5 by Apofruit. The AOP Gruppo Vi.Va., an association made up of 12 producer organizations, is promoting the project. These organizations cultivate approximately 23,000 hectares, of which 15,000 are devoted to fruits and just over 8,000 to horticulture. During the Longiano event it was highlighted that, despite a reduction in volumes due to climatic factors, the season of Almaverde organic kiwis (green and ...

Source: Fructidor