South Korea: Jeju black cattle to be promoted as a high value-added industry

Jeju Special Self-Governing Province announced that it has established a ‘local resource Jeju black beef brand development strategy’ to foster Jeju black beef as a high value-added industry. Jeju black cattle are about 6 months older than the 30 months for Korean cattle, and their average shipping weight is 645 kg, which is less than 737 kg for Korean cattle, making them less economical. As a result, the number of animals raised in farms decreased from 1,637 in 2014 to 1,282 last year, and the uniformity of quality is low, making it difficult to secure popularity. Accordingly, the province plans to establish a strategy to foster the Jeju black cattle brand, including setting an improvement direction, strengthening the breeding system, and expanding the distribution market, and plans to increase the number of cattle raised to 4,000 by 2030. In addition, the province plans to begin improving Jeju black cattle by distinguishing between purebred and practical cattle. In order to ...