"Landmark products" have new protection

Published Aug 8, 2020

Tridge summary

China's Anji white tea, Gannan navel orange, Shanxi old vinegar, Pixian watercress, Turpan raisins, European Bavarian beer, Feta cheese, Parma ham, Portuguese green wine... These show the origin of origin, that is, Central Europe with geographical indications Products will usher in broader development opportunities. The Council of Europe has made a decision recently to authorize the formal signing of the China-EU Geographical Indication Agreement. The agreement will protect 100 landmark products of both China and the EU, effectively prevent counterfeit Geographical Indication products, and enable consumers on both sides Can use genuine and high-quality products. The China-EU Geographical Indications Agreement is the first comprehensive and high-level bilateral agreement on geographical indications signed by China with foreign companies. It is also the first major trade agreement between China and the EU in recent years. It is a milestone in deepening China-EU economic and trade cooperation. Significance. "An important opportunity for China's agricultural products to strengthen internationalization and enhance brand influence." Geographical indications are important intellectual property rights that protect the characteristics, reputation and other characteristics of products in specific regions. Geographical indication products are rooted in tradition, culture and region, to a certain extent The above is the guarantee of characteristics and quality. Both China and the EU have a long history and rich geographical indication products. Signing a geographical indication agreement is of great significance to both parties. In 2011, China and Europe opened the negotiation of a geographical indication agreement. After the negotiation in October 2019, the two parties shall follow their respective laws Provisions for the implementation of internal approval procedures. At present, China has completed the relevant procedures. This time, after the European Council has authorized the formal signing of the agreement, it can be implemented after the European Parliament passes it. Four years after the agreement comes into force, both parties will each add 175 geographical indication products.

Original content

The first batch of China’s 100 geographical indication products in the agreement comes from 27 provinces, autonomous regions and municipalities, including rice, fruits, vegetables, edible oil, tea, spices, etc. They are not only the most common products on the table of ordinary Chinese people, but also increasingly popular in the European market. Favored. The EU-China Chamber of Commerce stated that, according to the agreement, Chinese products have the right to use the EU's official certification mark, which is conducive to gaining the recognition of European consumers, further promoting the export of Chinese products to the EU, and promoting bilateral trade in agricultural products and food industries between Europe and China. "This is an important opportunity for Chinese agricultural products to strengthen internationalization and enhance brand influence." Fu Tianlong, chairman of Fujian Chunlun Group, said that Fuzhou jasmine tea has been widely praised in the European market ...
Source: CNXinhuanews
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