In the first half of 2024, Morocco achieved a record export volume of fresh blueberries to Eastern European countries, including the Czech Republic, Estonia, Ukraine, and Poland, surpassing the previous year's results. These exports, totaling 2.1 thousand tons, were distributed with record numbers to Poland (1.5 thousand tons) and Estonia (240 tons), despite a slight decrease in direct presence in Ukraine and the Czech Republic. The article also discusses the dynamic growth in blueberry imports in Eastern Europe, reaching nearly 25 thousand tons for the first half of 2024, and highlights the potential for market expansion in regions like Poland, Ukraine, and Romania. It also mentions an upcoming online training and a trade mission in November for suppliers of fresh fruit and vegetable products to explore opportunities in the Eastern European market.