The Anti-Counterfeit Association and the Center for the Development of Advanced Technologies (CRPT) have met with Tunisian business representatives to support their entry into the Russian olive oil market, with expectations to reach up to 10% market share due to reduced imports from traditional suppliers like Italy, Spain, and Greece because of poor harvests and sanctions. The association believes that the Russian labeling system, which combats counterfeit goods, provides opportunities for legal products like Tunisian olive oil. The market share of Tunisian olive oil in Russia was 1.4% in 2023, but with increasing imports and decreased imports from traditional suppliers, a 10% market share is looking plausible.