The article highlights the agricultural innovations and market expansion efforts of a company as discussed by Soler. It focuses on the company's ongoing trials of Paraguayan soybeans in Colombia for the second year, aiming to explore new markets such as Colombia and Angola, leveraging the suitability of national genetics for soy cultivation. Soler emphasizes the company's advancements in genetic improvement through gene editing, including the introduction of a new soybean variety, GS 2231 MP IPRO Mbarete, which is resistant to Macrophomina and tolerant to hydrothermal stress. Additionally, the company is addressing soybean rust with the GS 5 R 50 Rpp variety, aiming to reduce fungicide usage. The article also covers the company's pioneering efforts in developing canola in the subtropical region, with plans to introduce three new canola materials by 2025.