Peruvian ginger exporters face a price war

게시됨 2024년 11월 29일

Tridge 요약

Peruvian ginger, renowned for its high gingerol content and robust flavor, has found a strong foothold in international markets, despite challenges such as price volatility and raw material shortages. The product has found favor in markets that value its quality and health benefits, primarily in Europe and the United States, which account for 60% and 40% of exports respectively. Peruvian ginger exporters, including Jalhuca Amazonia, face challenges like price wars due to competition for limited raw material and logistical issues such as a lack of refrigerated containers and increased freight rates. To combat these challenges, Jalhuca has invested in its own field production and is also diversifying its product portfolio with crops like Hass avocado and pitahaya. The consumption of ginger, especially in functional juices, has increased due to its immunological benefits, and expansion plans include new markets such as the United Kingdom and Canada.

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원본 콘텐츠

(Agraria.pe) Peruvian ginger, known for its high concentration of gingerol and its intensity of flavor, continues to gain ground in the international market despite the challenges. Exporters face challenges such as volatile prices, shortage of raw material and changes in demand. "Peruvian organic ginger has stood out for its medicinal properties and its role in the functional food industry," says Marco Salas Cueva, general manager and partner of Jalhuca Amazonia. "This product, exported mainly to Europe and the United States, adapts to markets that value both its quality and its impact on health. However, recent years have been marked by price volatility and a limited supply that affects exporters." "Peruvian exporters face a price war at source due to competition for limited raw material," explains Marco Salas. "The shortage creates tough competition in Peru, where many exporters do not have their own fields and depend on agreements with producers, who are often affected by high ...

출처: Agraria