Ukraine's potato market is seeing increased trading activity with farmers raising selling prices due to rising demand. The average price has increased by 22% compared to the previous week, ranging from 22-30 UAH/kg ($0.53-0.72/kg). This is due to heightened interest from wholesale companies and retail chains stocking up for the New Year holidays. The price hike is primarily due to a reduction in potato production in Ukraine this year, caused by a summer drought.