Agnes Kokutangaza's life has been transformed by the shift from coffee to vanilla production in Tanzania's Kagera region. The area, known for its suitability for various crops, has seen farmers face challenges like coffee wilt disease and lack of inputs, leading them to try vanilla as an alternative cash crop. Despite challenges such as lack of by-laws, skilled extension officers, and technology, vanilla has become a significant source of income. The General Manager of Maendeleo ya Wakulima (Mayawa) is optimistic that with proper management, a farmer can earn up to 35m/- annually from vanilla. The region has a long history of vanilla export success, but quality concerns due to smuggling have arisen. There is a call for private investment in the vanilla industry, including extension services and necessary inputs, to support and train farmers. Vanilla is a highly valued spice known for its health benefits and is in high demand in international markets.