01
In mid-October, the overall price index for national baijiu fell by 0.07% compared to the previous month.
Recently, according to the Luzhou Baijiu Price Index Office, data from the national baijiu price survey showed that the overall price index for national baijiu in mid-October was 99.93, down 0.07% from the previous month. By category, the price index for famous baijiu was 99.81, down 0.19%; the price index for local baijiu was 100.12, up 0.12%; the price index for base baijiu was 100.00, remaining stable.
From the base index perspective, the base total index for the wholesale price of national baijiu products in mid-October was 107.54, up 7.54%. Among them, the base price index for famous baijiu was 109.18, up 9.18%; the base price index for local baijiu was 103.41, up 3.41%; the base price index for base baijiu was 109.82, up 9.82%.
02
Renhuai Sauce-Flavored Baijiu Promotion Event Held in Paris, France
According to the Renhuai WeChat public account, on October 23, the promotion event for Sauce-Flavored Baijiu from the core production area of world sauce-flavored baijiu (Guizhou Renhuai) was held in Paris, France.
At the event, Jacques YANG, Vice President of the Association of Small and Medium Enterprises of Saint-Denis, Seine-Saint-Denis, France, said that this promotion event has built a valuable exchange platform for the Chinese and French liquor industries, and he looks forward to deepening cooperation between the two countries in food brewing, cultural tourism, and other fields through the medium of liquor, allowing more French people to experience the unique charm of Oriental fine liquor.
Jiao Lin, Deputy Director of the Standing Committee of the Renhuai City People's Congress and Executive Vice President of the Renhuai City Wine Industry Association, said that Renhuai relies on the unique ecological environment of the Chishui River and adheres to the "12987" traditional brewing process. This commitment to quality is in line with the winemaking philosophy of Bordeaux, France. He hopes that through this promotion, Renhuai Sauce-Flavored Baijiu will become a link connecting Chinese and French cultures, realizing the cooperative vision of "each beauty is its own, and beauty is shared together."
03
Luzhou Laojiao · 2026 Lunar Year Horse Year Ritual Wine Double Items Debut on Douyin
On October 22 at 19:30, the Luzhou Laojiao · National Cellar 1573 · 2026 Lunar Year Horse Year Ritual Wine Double Items debuted on the Douyin "Luzhou Laojiao Custom Wine Official Flagship Store."
This debut is a strategic layout by a leading liquor company in the industry adjustment period, aiming to secure positions in the high-end gift and collection market through a "dual-item matrix + new channel" combination strategy. This product continues Luzhou Laojiao's mature operational logic in the zodiac wine sector and leverages the traffic advantage of the Douyin platform to expand its influence.
04
Tao Pingsheng, Secretary of the Party Committee and Director of the Guizhou Provincial Department of Commerce, Conducts Research at Xishuiju Group
On October 23, Tao Pingsheng, Secretary of the Party Committee and Director of the Guizhou Provincial Department of Commerce, led a team to conduct research at Xishuiju Group. Tao Pingsheng said that Xishuiju should drive efficiency improvement through reform, anchor its international development strategy, actively explore international blue-sea markets, cultivate new growth poles, and showcase the profound charm of Chinese culture to the world; it should continue to promote the integration and innovation of online and offline channels, optimize the entire chain marketing system, and constantly innovate brand communication methods; it should focus on cultural ecology cultivation, accurately reach target consumer groups, and promote "baijiu + tourism..."