The startup market remains cautious.

After years of strong expansion, the entrepreneurial ecosystem has decelerated and has begun to adopt a more selective stance. In agribusiness, this change is evident. The reduction in the margins of rural producers in recent years has directly impacted the willingness to invest in new technologies. Regions that previously operated with more comfortable margins have started to register significantly lower indices, which increases the rigor in decision-making and favors solutions of immediate application. “This means that some structures are already operating at a loss,” states Pompeo Scola, CEO of Cyklo Agritech, an accelerator of startups and an expert in innovation. This movement also influences the startup market, especially those linked to agribusiness. With tighter margins, there is a growing demand for technologies capable of generating quick gains, such as automation of processes and cost rationalization. In view of this context, accelerators have started to prioritize ...