"Today is a day to eat Hanwoo... enjoy it without any burden"

The Ministry of Agriculture, Food and Rural Affairs announced that from October 28 to November 10, a 14-day "Beef Prize 2025 South Korea Beef Sale" will be held, offering discounts of 30% to 50% on Hanwoo at major supermarkets and 630 agricultural cooperative markets across the country, as well as on major online shopping malls. This discount event is held to commemorate "Beef Eating Day" on November 1 and to stabilize consumer prices in preparation for the "Korea Grand Festival" from October 29 to November 9, according to the Ministry of Agriculture, Food and Rural Affairs. The day November 1 was designated as "Beef Eating Day" because the character for cow (牛) contains the character for one (一), and it is a day when the taste of Hanwoo is considered the best with the repetition of one (一). During this Beef Prize event, discounts will be offered on consumer favorites such as ribeye, tenderloin, and bulgogi, and various grades from 1+ to 2 will be available to increase consumer ...