Turnover of fresh packages seems unstoppable in Netherlands

Netherlands

Published Sep 23, 2021

Tridge summary

The advance of fresh packages in the Netherlands seems unstoppable. After significant growth in 2020, supermarket sales will continue to increase this year, according to market expert Wilco van der Berg of GroentenFruit Huis, based on IRI supermarket data. From January to mid-August, the weight sold increased by 12 percent compared to last year, while sales increased by 22 percent due to a more expensive range. The top 3 most sold fresh packages are Tomato Soup, Curry Madras and Lasagne.

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Source: AGF

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