Ecuador: What are the challenges to exporting dragon fruit to China?

Published 2024년 5월 3일

Tridge summary

Ecuador has started exporting yellow pitahaya to China, following a 12-year process to enter the Chinese market with dragon fruit. The first shipment weighed 7,745 kilograms, and from April 2023 to February 2024, the country exported 122 tons, generating revenue of USD 870,312. With the trade agreement, the import tariff of 20% has been removed, encouraging more exports. However, only a fraction of the 66 producers and 33 collection centers have started exporting due to the high quality standards and challenges required by the Chinese market. Finca Procel, a key exporter, has seen stable prices despite initial fluctuations. The article also highlights the need for strong marketing and efficient production to capitalize on the tariff removal and the potential for growth in the Chinese market.

Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

In April 2023, Ecuador managed to send its first shipment of yellow pitahaya to China, weighing 7,745 kilograms, after almost 12 years since it began the process to enter that market with the 'dragon fruit'. Since then, until February 2024, the country has exported 122 tons of dragon fruit to the Asian giant, equivalent to USD 870,312, according to the Central Bank. The exotic fruit has entered the Asian giant with an import tariff of 20%. But, with the entry into force of the trade agreement with China, since May 1, Ecuadorian pitahaya is exempt from the import tax. According to the Phyto and Zoosanitary Regulation and Control Agency (Agrocalidad), there are 66 dragon fruit producers and 33 collection centers registered to export to China, mostly from the Palora canton, in Morona Santiago, a reference area for the production of this fruit. The collection centers are those in charge of post-harvest, marketing and export of the product. But some producers also have their own ...

Source: Primicias