For the soy and meat chains, it is a way to impose their own production and control system without giving up power or sovereignty.
Original content
Beyond the arguments that the members of the Visec platform could outline, the opinions that had the most relevance today at the meeting held at the Rural Society of Argentina, where anti-deforestation regulations promoted by the European Union were debated, were those of the soy and beef chains. Why do they choose to work together as an industry and not individually? And even more so, why did they choose Visec as the tool to overcome this imposition, which, due to the latest postponement, would come into effect only in 2027? These are the questions that Gustavo Ídígoras, president of Ciara-CEC, and Mario Ravettino, president of the ABC Meat Consortium, fluently clarified before a crowded audience. The meat entrepreneur was the first to take the lead, analyzing the role of the European Union in that industry. “It is the second market in terms of volume, but it is the first in terms of quality cuts. It is a loyal market for many years, to which we have managed to deliver a product ...
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