In 2023, the import volume of longan, a winter fruit, dropped by over 10% due to a sluggish economy and reduced consumer willingness. Thailand and Cambodia are the primary suppliers, with Cambodia's market share quickly reaching 5%. Despite a decrease in Thai longan production and exports to China, market demand and sales volume have started to rise as the Spring Festival nears. Cambodia has emerged as the largest export market for longan, with exports hitting US$24.76 million in 2023.