On-the-Ground Updates

The red fruit sector is suffering due to drastic drop in demand

Regulation & Compliances
Innovation & Technology
Oumaima Bahaddi
Published Apr 28, 2020
The drop in consumption in Europe has had a strong impact on red fruits.
The red fruit sector was not spared from the Covid-19 crisis. Between a drop in exports, a reduction in consumption and an increase in hygiene and transport costs, the sector is under pressure.
The sector is suffering according to the president of the Interprofessional Federation of Red Fruits, Interproberries. Indeed, the increase in fees imposed by the coronavirus is impacting producers.
Before the trucks paid for their outward and return routes which is no longer the case..
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