In 2020, the whitefish industry faced challenges such as the Russian naval fleet's confrontation with American fishing vessels and the COVID-19-induced closure of many fish and chip shops in the UK. However, there were also positive developments, including increased sales of frozen fish and the modernization of the Russian Fishery company. The Alaska cod industry took measures to protect against COVID-19, and there was a shift towards frozen fish sales in the UK. Furthermore, global white fish production is expected to increase by over 4% in 2021, largely due to increased catches of Alaska and Atlantic cod.