Average sales of farmers participating in the Rural Development Administration support project in South Korea increased by 15.7%

The Korea Rural Development Administration's 2020 project to strengthen the production, distribution, promotion, and marketing capabilities of farmers who process agricultural products saw substantial success, with an average sales increase of 15.7% despite the COVID-19 pandemic. The project, which supported the design improvement, sales channels, and promotion planning activities for farm-type processed products, proved to be a significant factor in increasing farm household income. Notable examples include the Taebaeksan Mountain Chae Village Agricultural Corporation's Potato Cheese Ball and Al Potato Rice Cake, Faith Farming Cooperative Corporation's mushroom chips, and the Charmsem Farming Association Corporation's Melon Sweets, which all experienced significant sales growth. The Rural Development Administration is continuing its support through other projects like the Comprehensive Agricultural Product Processing Technology Support Project and the Agriculturist Small-scale Startup Technology Support Project to further improve farm household income.