France: The price of our bread is swelling and we tell you why

Published 2021년 10월 25일

Tridge summary

The article highlights the significant increase in the cost of flour, energy, and rent, which is pushing up the price of staple food items such as baguettes in Paris. Christian Vabret, a baker in the city, has delayed passing on the extra costs to customers to avoid customer backlash, but has had to increase the price of specialty breads. The high cost of wheat, exacerbated by transportation issues and a decrease in production in Russia, is part of a global trend leading to a surge in food prices. Pierre Barthélémy, president of the Jambon group, warns that the production of food for human and animal consumption is being threatened by the production of energy, and calls for a balance to be struck to ensure food security.

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Original content

Even in the gentrified districts of the capital, the case is sensitive. “Our problem is simple. The price of the baguette has always been below the threshold of one euro. This is a psychological milestone that has never been taken before. Customers will notice it right away. I'm selling it for 95 cents today. Five cents more and it's the war cry ”, assures the MOF (Meilleur Ouvrier de France), Christian Vabret. The owner of two bakeries in Paris,“ Au petit Versailles du Marais ”(4th arrondissement) and“ The Bread Academy ”(14th), has therefore decided to play the clock. “I pushed back the 10-cent white wand hike until after the holidays to avoid customer rebellion. People will come back rested from their vacation and things will go better, ”hopes the vice-president of the Confédération Nationale de la Boulangerie Pâtisserie Française (CNBPF). that he has no choice. “We are caught between the explosion in the price of flour by over 30%, the cost of energy and rents. This weakens ...

Source: Lepopulaire