The National Chamber of Exporters of Bolivia (CANEB) is pursuing a strategy to bolster the country's meat export business, with a particular focus on China as the primary market. Amid economic challenges, CANEB advocates against export restrictions, emphasizing the importance of maintaining market access and enhancing production efficiency to stimulate economic recovery. Bolivia's meat industry is showing promising growth, with ambitions to double its export revenue to $1 billion, despite facing hurdles. This expansion relies on strategic planning, infrastructure improvements, and strengthening trade relations with China and other international markets. The industry's resilience and adaptability, alongside its commitment to both international trade and meeting domestic demand, position it for significant growth in the future.