The article reports that in the Selendi district of Manisa, Turkey, the cherry harvest for the season has begun, with the first batch being exported to Iran. This marks the start of the cherry market's dynamism, with producers selling their early yield at various prices. The market sees significant participation from large traders, who buy cherries from producers and sell them in large quantities outside the district. Daily sales in the district reach around 10 tons. Yasin Uygun, the headman of Eskin Mahallesi and a cherry producer, expresses optimism for the season and aims for the expansion and enhancement of cherry production in Turkey. The article also highlights the expectations of exporters for a productive season and the importance of quality in meeting demand.