Chicken meat consumption in Kenya is on the rise due to the growing middle class and fast-food industry, with 92% of Kenyans preferring chicken over other meats. However, the demand is leading to the increase of factory farms, where chickens are kept in cramped conditions and subjected to practices such as forced moulting and genetic manipulations for higher yields. These conditions deny the birds their natural behaviors and cause suffering and disease. The Kenya Society for the Protection and Care of Animals (KSPCA) and multinational companies like KFC are pushing for improved animal welfare and healthier farming practices. The article also highlights the environmental impacts of chicken farming, including ammonia pollution from droppings and the need for waste management.