Due to a productive decline in Chile, the country's raspberry production has dropped significantly, providing an opportunity for Peru to become a major player in the global raspberry market. Peru's climate conditions are ideal for raspberry production, particularly for the frozen industry, which is on the rise. This could not only boost Peru's commercial prospects but also improve the economic well-being of small farmers in the rural areas. Engineer Alfonso Velásquez stresses the importance of investing in this sector to meet the growing demand and establish Peru as a reliable supplier of high-quality frozen raspberries.