The Food and Agriculture Organization of the United Nations (FAO) has recognized Mexico as a demonstration country for enhancing the amaranth value chain under the global initiative 'One country, one priority product.' This designation underscores Mexico's efforts to boost the production, transformation, and promotion of amaranth, a nutritionally rich grain, as a sustainable solution to combat desertification. The initiative aims to improve food security, nutrition, and the well-being of producers while fostering sustainable agricultural practices and inclusive value chains. Mexico's selection among 16 countries serves as a model for implementing sustainable agricultural projects.