FMC India partners with GBPUT to empower women in rural areas through beekeeping entrepreneurship

FMC India, a leading agricultural sciences company, today announced a collaboration with Govind Ballabh Pant University of Agriculture and Technology, (GBPUT), Pant Nagar to develop entrepreneurship among rural women through beekeeping, as a means to generate sustainable income for their families and raise their living standard under a joint project MadhuShakti. Named Project MadhuShakti (Madhu in Hindi means ‘honey and Shakti refers to ‘energy’), is a sustainable development initiative in India. The project, spanning three years, is planned for the rural area of Uttarakhand, located in the foothills of the Himalayan mountain range, where there is an abundant source of natural herbs and flora useful for honey production. Approximately 53 per cent of the population in Uttarakhand lives in hills and mountains, out of which 60 per cent fall below the poverty line. Speaking on the collaboration, Ravi Annavarapu, President, FMC India, said, “Our objective with Project MadhuShakti is to ...