Peru: Fruit and vegetable consumption in the US remains positive; promotion should be increased

Published 2022년 7월 27일

Tridge summary

The United States has experienced a significant increase in the consumption of fruit and vegetables since the beginning of the 21st century, due in part to free trade agreements and successful marketing campaigns. Consumption of avocados, Persian and Tahiti lemons, blueberries, mandarins, and mangoes have all seen substantial growth. American consumers' purchasing decisions are influenced by price, appearance, and health benefits, especially during economic crises. The pandemic has also driven a shift towards digital commerce and changes in consumer behavior. Retailers, particularly those dealing with perishable items, need to develop strategies to address supply and demand imbalances, especially with large harvests from countries like Peru and Mexico.

Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

(Agraria.pe) Since the beginning of the new century the United States began to sign free trade agreements with different nations of the world, its consumption of fruit and vegetable products has increased substantially. Fernando Bustamante, supply manager for Walmart in Peru, says, for example, that avocado consumption in the North American nation has jumped from 1.5 pounds a year to 8 pounds a year. “The Hass Avocado Board did a great job in the United States with consumption, especially with the price of avocados. It has invested in research and development of its nutritional qualities, increasing consumption”. But it's not the only case. There is also that of Persian and Tahiti lemons (“limes”), whose consumption grew by 20% in the last five years. These have displaced the large yellow lemon known as "Eureka". Blueberries have followed the same path, adds Bustamante, noting that in the last decade they have had a significant boom related above all to their health benefits, ...

Source: Agraria