Spain: Heineken joins Andalusian farmers to promote sustainability in the field

Heineken Spain and the agricultural sector, "the first link in its value chain and key axis of its activity", work "side by side" to generate a positive impact and promote the sustainable cultivation of the ingredients with which brand beers are made. like Heineken, Cruzcampo or Amstel. "To make beers that the world likes, high-quality ingredients are needed, obtained through sustainable cultivation techniques and capable of benefiting people and the planet," the firm said in a statement. This collective action for sustainable agriculture is supported by innovation, caring for the natural environment and local supply to boost the competitiveness of the Spanish agricultural sector. In this way, "it contributes to the progress of the community and to the care of the environment and helps Heineken to advance its ambition to be carbon neutral throughout its value chain by 2040." In this sense, the recent visit of more than 20 members of the Manzanilla Olive Cooperative group to its ...