In 2025, Ly Son Lychee in Bac Ninh Province Experiences Bumper Harvest, Exports Exceed Expectations

This year, lychees ripened early, with multiple regions concentrating harvests, leading to large market supply volumes and local congestion during morning trading peaks, causing short-term oversupply and price drops in some periods. Meanwhile, major lychee export markets like China's Guangxi have entered harvest season and encountered heavy rainfall, obstructing transportation routes and impacting lychee exports.

Facing challenges, Bac Ninh Province government departments actively assisted farmers in promoting lychee sales through diverse promotional methods, achieving significant results. After the province's merger, Bac Ninh People's Committee Chairman Vuong Quoc Tuan personally deployed strategies in an early July executive meeting to strengthen lychee sales connections, especially with industrial zone enterprises. He also led on-site inspections of lychee production areas, witnessing cooperatives and enterprises signing agreements to purchase 100 tons of lychees. Among these, Foxconn purchased 30 tons, Welstory 11 tons, Crystal Martin and Luxshare Precision 10 tons each.

Bac Ninh People's Committee Vice Chairman Pham Van Sinh personally participated in the "Land-Sea Lychee Week - Pride of Vietnamese Agricultural Products" live promotion, successfully selling 55 tons of lychees within just six hours, including thousands of orders from Hanoi, Ho Chi Minh City, the United States, Japan, and Australia. Appearing with a down-to-earth image holding lychees, he inspired farmers and youth to engage in agricultural digitalization.

Additionally, Bac Ninh Province accelerated digital transformation, with the Department of Industry and Trade collaborating with TikTok Shop and Sendo Farm to organize farm tours, live sales, and large-scale training sessions, guiding farmers in e-commerce skills, packaging design, and multilingual product explanations.

The province also formed a business delegation to conduct promotions in China and organized lychee and "One Commune, One Product" introduction meetings, promoting long-term procurement agreements between enterprises, cooperatives, and merchants.

As of now, 2025 lychee total sales reached 182,500 tons, completing 105.4% of the plan. Domestic sales totaled 119,600 tons, accounting for 65.5% of total sales; exports