The article highlights a strategic initiative in Russia's Kransodar Krai region to boost the production of oil-bearing crops, with a particular focus on rapeseed. This plan is in response to a surging demand in the export market. The area dedicated to rapeseed cultivation has doubled in the past three years, reaching over 87,500 hectares for the 2023 harvest, thanks to consistent increases in planting. The result has been a significant rise in the production of rapeseed oil, with exports to Asia and Western Europe seeing tripled shipments last year. The 2022 rapeseed harvest hit a record 285,000 tons, and the crop is also valued for its contribution to crop rotation and as a precursor to oat and barley crops. The oil is used for human consumption, in animal feed, and in the cosmetics industry.