Indonesia is leveraging its rich biodiversity to promote its spice commodities on the global stage, including turmeric, nutmeg, cinnamon, pepper, and vanilla, through the "Spice Up The World" program and the Indonesia Pavilion at the World Expo 2020 in Dubai. The country aims to double its spice exports, which reached $1 billion in 2020, by 2024 and increase the number of overseas Indonesian restaurants from 1,021 to four thousand. The program is a collaborative effort between the Ministry of Trade and the Indonesian Food and Beverage Business Association (GAPMMI), with a focus on increasing exports and the global presence of Indonesian cuisine.