Mushroom markets see strong demand after holidays

게시됨 2020년 1월 28일

Tridge 요약

The article highlights the strong and consistent demand for mushrooms in the market, both retail and foodservice, particularly during the holiday season and into the new year. Despite increased market pricing, this demand has not wavered, indicating a growing interest in mushrooms as a staple food item and a super food. Sales data shows an increase in the volume and value of brown mushroom sales. Additionally, the article notes the shift in branding and marketing to emphasize the health benefits of mushrooms, with shipments of mushrooms reaching 802 million pounds through October 2019, surpassing the previous year's figures and indicating a strong sales trend.
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원본 콘텐츠

The run-ups to the Thanksgiving and Christmas holidays are peak sales periods for mushrooms, but there’s a post-holiday run on the product, as well, marketers say.,“Demand for mushrooms has continued to climb, year over year,” said Kevin Delaney, vice president of sales and marketing at Avondale, Pa.-based grower-shipper To-Jo Mushrooms.,That’s despite price bumps, he said.,“Market pricing increased in the last quarter, but demand never lost any momentum,” Delaney?said.?,“We are seeing consistent and strong growth in both retail and foodservice, which is a great indication that mushrooms are remaining top of mind for consumers.” ?,Sales did not slow down after the holidays, said Kevin Donovan, national sales director at Kennett Square, Pa.-based grower-shipper Phillips Mushrooms.,“We are seeing a strong demand for mushrooms continue after the holidays,” he said. “I believe there are more consumers who are purchasing mushrooms every week as a staple item, like apples, potatoes, ...
출처: The Packer

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