The article provides an overview of the dynamic of Peruvian kiwicha exports and its market prices, highlighting countries like New Zealand, France, and the UAE that pay significantly higher prices due to low supply and logistics costs. Despite the global average price being around US $ 3/kg, these countries pay between US $ 3.07 to US $ 5.17/kg, indicating a scarcity in supply. The demand for kiwicha has surged during the COVID-19 pandemic, driven by its nutritional benefits, leading to a 35.46% increase in volume and a 37.83% increase in value in 2020. The article anticipates that export volumes will equal or surpass last year's figures, with the potential to double exports in the coming years, especially to markets like Japan, New Zealand, France, and the UAE, by focusing on boosting productivity and promoting toasted kiwicha products.