[Livestock and Fisheries Newspaper=Reporter Hee-kyung Ahn] 'Korean Beef Day' on November 1 has returned. The National Hanwoo Association (President Min Kyung-cheon) has been holding the 'Korean Beef Eating Day' event nationwide from last month 28 to this coming 10th to commemorate November 1 as 'Korean Beef Day'. In this event, Korean beef is being sold at a discount of up to 65% off the regular price at major online and offline distribution channels including E-Mart, Homeplus, Lotte Mart, Coupang, SSG.com, Gmarket, and 11st. At the special event site in front of the Hana Mart Yangjae branch in Seoul, where the opening ceremony and discount event were held, a variety of consumer participation events were held for three days from last month 31 to the previous day.