Overview of the world sweet potato market

The article provides an overview of the current sweet potato market in various European countries and the US, with a focus on price movements, availability, and production trends. This year, the market has seen a rebound in retail and detail demand, despite the loss in food service demand and challenges such as increased EU import duties on US sweet potatoes and adverse impacts from the coronavirus pandemic. The market is experiencing price hikes and changes in consumer preferences, with a shift towards locally grown and high-quality sweet potatoes. The article also mentions specific market situations in countries like the Netherlands, Germany, Switzerland, UK, France, and Spain, providing insights into the availability, consumption, and trade of sweet potatoes in these regions. It concludes by highlighting the market's resilience and the ongoing efforts to improve quality and efficiency in sweet potato production and distribution, despite facing challenges like tariffs, Brexit uncertainties, and competition from other origins.