Peru would exceed 400,000 tons of exported blueberries in the 2025/2026 campaign

Peru remains the world's leading exporter of blueberries. As the 2025/2026 campaign comes to a close, projections indicate that the country will surpass 400,000 tons exported, representing a growth of nearly 25% in volume. However, the total value of exports is estimated to grow by only between 8% and 13%, reflecting the price crisis that this product is undergoing, according to FreshFruit. The Peruvian model is distinguished by an aggressive and planned expansion of cultivation areas, around 3,000 new hectares each year, which has allowed it to reach nearly 25,000 hectares in production. A varietal conversion strategy with more than nine different varieties representing about 80% of the total exported, which has allowed for improvements in quality, resistance, and an extended harvest calendar. This approach, supported by technological innovation and investment, has enabled the country to not only increase volume but also adapt its offer to the demands of increasingly ...