After the initial enthusiasm for what was initially a novel way to produce food at home, hydroponics has opened up a range of possibilities for large-scale commercial exploitation. And not only through entrepreneurs outside the agricultural sector who wanted to try something new, but also through traditional producers who are starting to turn to water cultivation. This growth in activity has also fed the supply chain that supports it. One of the paradigmatic cases is that of Verdeagua, a company founded 7 years ago that became the first in Argentina to manufacture the profiles where the plants are placed, which originally had to be imported from Brazil or other countries. In fact, they witnessed the hydroponics "boom," which forced them to reconfigure their business. Sebastián Padín, the founder, recalls that initially the idea was to supply those small ventures to harvest green vegetables at home, but they had to scale up quickly when they discovered there was a lot of potential. ...