South American countries, led by Brazil, are experiencing a surge in avian flu outbreaks, sparking concern within the poultry sector. Despite the disease primarily affecting wild birds, it has led to the culling of commercial poultry to prevent further spread. Paraná, a key chicken exporting state, remains vigilant with enhanced surveillance and preparedness plans. The Brazilian Association of Animal Protein (ABPA) highlights that the disease need not necessarily impact trade status if limited to wild or subsistence birds. States like Rio Grande do Sul are implementing additional measures, including drone surveillance and regular testing, to control the disease in poultry and wildlife. A awareness campaign is underway to educate the public on the signs of avian influenza and prevent its spread to commercial poultry.