Spain encourages the consumption of the first European watermelon

Published 2024년 5월 2일

Tridge summary

The 'The First European Watermelon' campaign, now in its fifth year by the Association of Fruit and Vegetable Producer Organizations of Almería (COEXPHAL), aims to promote the consumption of watermelons, highlighting that they are primarily grown in Almería and Granada, Spain. The campaign emphasizes the fruit's flavor, freshness, and quality. Almería, the main watermelon-producing province in Spain, expects a 1% increase in watermelon cultivation, covering 10,900 hectares. In 2023, the province exported 323,000 tons of watermelons, with Germany being the main importer. However, Spain's watermelon exports remained stagnant at 678,822 tons in 2023, with a value of 498 million euros, marking a 3% decrease from the previous year.

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Original content

For the fifth consecutive year, the Association of Fruit and Vegetable Producer Organizations of Almería (COEXPHAL) is carrying out the 'The First European Watermelon' campaign. With great pleasure,' FEPEX reported. The campaign aims to promote the consumption of this typical summer fruit and highlight that the first European watermelon is grown mainly in Almería and Granada, Spain. This year the initiative focuses on the flavor, freshness and quality of the fruit. “It is also intended to contribute to continuing to increase production in Almería, the main watermelon producing province in Spain, with 625,195 tons in 2023, which represented a growth of 6.5% compared to the previous campaign,” FEPEX highlighted. In 2023, the area cultivated with watermelons in Almería amounted to 10,900 hectares and an increase of 1% is expected in the future. The province's export stood at 323,000 tons and practically half, 47.7%, went to Germany. The rest was distributed between France, the ...

Source: MXfruit