Core highlights: By 2025, the overall situation of the country's crayfish catering industry will show a development trend of "scale adjustment, structural optimization, and regional differentiation." The overall situation is as follows: the market scale will slightly decline, but its position will remain stable. The output value of the crayfish catering industry is expected to be less than 300 billion yuan, a slight decline from the average annual scale of about 300 billion yuan in 2023-2024. The number of stores is steadily expanding, but the regional concentration is high. By 2025, the number of crayfish catering stores nationwide will exceed 53,000, a 10.4% increase from 48,000 in 2024, showing a steady expansion trend, but except for the leading brands in the crayfish catering industry, the profits of some crayfish catering stores have declined significantly; in addition, the supply of the industrial chain is stable, and the processing link empowers the catering industry; the penetration of online consumer channels continues to strengthen, and the consumer group is also showing a trend of diversification.