The Iberian sector ensures the production of safe and healthy food in Spain with the maximum guarantees of quality and authenticity in times of health crisis

Consumers need to be more informed than ever about labeling, European Union production models and the high parameters of quality, traceability, food safety and sustainability of these productions. Initiatives such as ÍTACA or the “IBÉRICO” APP show the commitment of the Iberian sector to guarantee the quality and traceability of its productions to consumers. Faced with the situation unleashed by the health crisis, consumers need to be more informed than ever about the European Union production models and about the high parameters of quality, traceability, food safety and environmental sustainability of these productions. Citizens are more aware than ever of the crucial role that food plays in health to achieve well-being and lead a full life. Thanks to the European production model, consumers are guaranteed quality, healthy and safe food, which also, in the case of the Iberian, is committed to the preservation of unique ecosystems such as the dehesa and respect for the ...