In 2024, the Association of Beer, Malt and Beverage Producers (APB) announced a 6% increase in the sown area for malting barley, reaching 240.7 thousand hectares, across more than 20 regions, highlighting the brewing industry's efforts to secure raw materials and support local agriculture. Despite not facing a current seed shortage, the industry is proactively developing super-elite seeds and new barley varieties to mitigate potential future shortages, amidst import restrictions. However, the reliance on imported hops remains a challenge, with only 5% produced domestically. To combat this, the NIFI and APP have proposed initiatives to boost hop cultivation within Russia, aiming to reduce dependency on imports and further support the local agricultural sector.