The European Commission has granted EU protection to the Fertőd rural carrot, increasing the number of EU protected geographical indications to 78. These protections include 28 food, 38 wine, and 12 brandy names. The Fertőd carrot is linked to the Lake Fertő region in western Transdanubia, Hungary, and is known for its sweet taste and bright red color. This protection aims to increase the product's distinctiveness in trade and facilitate consumer communication and promotion.