Vietnamese purple longan is hot-selling, more fragrant, sweeter and bigger

The article highlights the high demand and low supply of purple longan, a new hybrid fruit variety developed by Vietnamese farmer Nguyen Van Phuc in Vinh Long Province. This unique fruit, known for its beautiful purple-red skin, yellow flesh, and high yield, has been priced at double the cost of regular longan despite a 15-20% increase in price over the previous year. The scarcity of this crop is attributed to the small planting area and the dominance of Thai IDO longan cultivation in the region by local farmers.