USA: Washington Apple Commission receives export development funding

Published 2024년 5월 22일

Tridge summary

The Washington Apple Commission (WAC) has secured $7 million from the USDA's new Regional Agricultural Promotion Program (RAPP) to boost international market opportunities for Washington apples. Launched in November 2023, RAPP aims to expand US food and agricultural exports to regions including Africa, Latin America, and South and South-East Asia, with a total of $1.2 billion allocated over several years. This funding will support 66 commodity groups and complement the existing Market Access Program (MAP). WAC intends to use the funds over five years to enhance global brand awareness and consumer loyalty for Washington apples.
Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

The Washington Apple Commission has secured additional funding for export promotion following the launch of a new trade development programme by the US government. In November 2023, the USDA Foreign Agricultural Service announced the new Regional Agricultural Promotion Program (RAPP). The programme was created to expand and develop market opportunities and trade possibilities for US food and agricultural products, focusing on Africa, Latin America, and South and South-East Asia. This funding programme will support 66 commodity groups who have been working to increase Market Access Program (Map) funding, which is provided through the Farm Bill, and has remained stagnant at US$200m for more than 15 years. US agriculture secretary, Tom Vilsack, authorised US$1.2bn in funding from the Commodity Credit Corporation for RAPP. The programme includes multi-year funding spread over five tranches, with US$300m allocated to the first tranche. Vilsack said, “By enabling US exporters to expand ...
Source: Fruitnet

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