Watermelons have been selling remarkably well for weeks, pineapple market remains worrying in Netherlands

Things are not going wild on the pineapple market at the moment. "In fact it is a repetitive story. Good sizes (5, 6, 7) go for around 8 euros and the smaller sizes are sold for 7-7.50 euros. Please note, that is the same as the cost price of the pineapple in the Netherlands. Pineapple does not make you rich at the moment, "notes Miguel Gonzalez of MG Fruit, which moved into the new building of Kivits-Goes from Ridderkerk at the beginning of this year. "The many delays also have no positive influence on healthy pricing. Of course the Corona pandemic and lockdowns play a role in this, but in my view the problem is deeper for the pineapple market and the balance between supply and demand is simply not healthy" Miguel continues. "Take watermelons, they also miss sales to the catering industry, but have now been sold for weeks between 1.30 and 1.40 euros, and that's winter time!" China's import ban on pineapples from Taiwan could, according to the experienced importer, have an effect ...