Zimbabwe is experiencing rapid growth in its blueberry industry, with exports increasing from 0 to 5,500 tonnes in just one year, making it the fastest-growing blueberry industry in the world. The industry's expansion is currently limited by a lack of investment capital, with the country aiming to reach 30,000 metric tonnes of blueberries by 2030 with an estimated $240 million in new investment. The country's horticulture sector, which includes traditional exports like citrus and new high-demand crops like blueberries, is showing significant growth. However, the industry faces challenges such as unfavorable foreign exchange policies, high borrowing costs, and water scarcity due to climate change. The country is also reviewing the best routes to market and has signed a new trade protocol for Zimbabwean avocados with China, with plans to increase avocado hectarage from 1,500 to 4,000 hectares by 2030.