Granola Cereals United States Market Overview 2026

Last Updated
2026-04-09
Key takeaways for search and sourcing teams
  • United States Granola Cereals market intelligence page includes 0 premium suppliers.
  • 5 sampled export transactions for United States are summarized.
  • 22 export partner companies and 5 import partner companies are mapped for Granola Cereals in United States.
  • Wholesale sample entries: 0; farmgate sample entries: 0.
  • 0 export partner countries and 0 import partner countries are ranked.
  • Page data last updated on 2026-04-09.

Granola Cereals Export Supplier Intelligence, Price Trends, and Trade Flows in United States

22 export partner companies are tracked for Granola Cereals in United States. Use Supply Chain Intelligence company profiles and analytics to validate exporter coverage, partner quality, and route priorities.
Explore Granola Cereals export intelligence in United States, including 5 sampled supplier transactions, monthly unit-price ranges, and partner-country trade flow patterns for HS Code -.
Scatter points are sampled from 28.1% of the full transaction dataset.

Sample Export Supplier Transaction Records for Granola Cereals in United States

5 sampled Granola Cereals transactions in United States include date, origin, and partner-country context to benchmark export prices and supplier trading patterns.
Granola Cereals sampled transaction unit prices by date in United States: 2026-02-25: 1.85 USD / kg, 2026-02-04: 9.57 USD / kg, 2026-02-03: 6.27 USD / kg, 2026-01-23: 6.31 USD / kg, 2026-01-23: 1.03 USD / kg.
DateReported ProductUnit PriceExporterImporter 
2026-02-25NAT**** **** ******1.85 USD / kg (United States) (Philippines)
2026-02-04L3.****** ****** ** ****** ******* *** *******9.57 USD / kg (United States) (Costa Rica)
2026-02-03CER*** ** *** ****** *********** ********* ** *** ******* ***** *****6.27 USD / kg (United States) (Costa Rica)
2026-01-23CER*** ** *** ****** *********** ********* ** *** ******* ***** *****6.31 USD / kg (United States) (Costa Rica)
2026-01-23MM ***** ***** ****** ******1.03 USD / kg (United States) (Philippines)

Top Granola Cereals Export Suppliers and Companies in United States

Review leading exporter profiles and benchmark them against 22 total export partner companies tracked for Granola Cereals in United States. Use Supply Chain Intelligence company profiles and analytics to shortlist sourcing and export partners faster.
(United States)
Latest Export Transaction: 2026-03-08
Industries: Others
Value Chain Roles: Logistics
(United States)
Latest Export Transaction: 2026-03-08
Employee Size: 1 - 10 Employees
Sales Revenue: USD 5M - 10M
Industries: Food ManufacturingFood Wholesalers
Value Chain Roles: Distribution / WholesaleFood Manufacturing
(United States)
Latest Export Transaction: 2026-03-08
Employee Size: 11 - 50 Employees
Sales Revenue: USD 5M - 10M
Industries: Food Services And Drinking PlacesFood PackagingFood ManufacturingFood WholesalersBeverage Manufacturing
Value Chain Roles: Distribution / Wholesale
(United States)
Latest Export Transaction: 2025-12-12
Recently Export Partner Companies: 1
Employee Size: 101 - 500 Employees
Industries: Freight Forwarding And Intermodal
Value Chain Roles: LogisticsDistribution / Wholesale
(United States)
Latest Export Transaction: 2026-03-08
Industries: Food Manufacturing
Value Chain Roles: Distribution / WholesaleFood Manufacturing
(United States)
Latest Export Transaction: 2026-03-08
Industries: OthersFreight Forwarding And Intermodal
Value Chain Roles: TradeLogistics
United States Export Partner Coverage
22 companies
Total export partner company count is a core signal of United States export network depth for Granola Cereals.
Exporters and importers can open Supply Chain Intelligence company profiles and analytics to assess Granola Cereals partner concentration, capacity signals, and trade relevance in United States.

Granola Cereals Import Buyer Intelligence and Price Signals in United States: Buyers, Demand, and Trade Partners

5 import partner companies are tracked for Granola Cereals in United States. Exporters and importers can use Supply Chain Intelligence company profiles and analytics to analyze buyer demand, partner density, and downstream channels.
Scatter points are sampled from 28.1% of the full transaction dataset.

Sample Import Transaction and Price Records for Granola Cereals in United States

5 sampled Granola Cereals import transactions in United States provide date, origin, and trade-country context to benchmark price levels and demand-side trading patterns.
Granola Cereals sampled import transaction unit prices by date in United States: 2026-02-26: 1.90 USD / kg, 2026-02-23: 2.16 USD / kg, 2026-02-05: 2.90 USD / kg, 2026-01-20: 5.40 USD / kg, 2026-01-14: 9.88 USD / kg.
DateReported ProductUnit PriceExporterImporterOrigin 
2026-02-26CER*** ***** ****** ** *** ****** ** * ** ***** ****** ** *** ************** *** ** **1.90 USD / kg (-) (-)-
2026-02-23CAS** ****** ********** ******** * ** ** ***** ****** ** **** ****** ** * ** ***** ****** ** *** ************** *** ** **2.16 USD / kg (-) (-)-
2026-02-05PCK** ** ****** ** ****2.90 USD / kg (-) (-)-
2026-01-20BOX ********* ***** ** ***** **** ** ***** ***** * ****** ***** **** *********** *** ****** ** ********* ******** **** *******5.40 USD / kg (-) (-)-
2026-01-14SUR**** ** ******** ** **** **** ****** ** ***** ******** ****** **9.88 USD / kg (-) (-)-

Top Granola Cereals Buyers, Importers, and Demand Partners in United States

Review leading buyer profiles and compare them with 5 total import partner companies tracked for Granola Cereals in United States. Exporters and importers can use Supply Chain Intelligence company profiles and analytics to evaluate demand-side partner fit.
(United States)
Latest Import Transaction: 2026-03-08
Employee Size: Over 1000 Employees
Sales Revenue: USD 500M - 1B
Industries: Food PackagingBeverage ManufacturingFood Manufacturing
Value Chain Roles: RetailFood ManufacturingDistribution / Wholesale
(United States)
Latest Import Transaction: 2026-03-08
Employee Size: Over 1000 Employees
Sales Revenue: USD Over 1B
Industries: Food Manufacturing
Value Chain Roles: Food Manufacturing
(United States)
Latest Import Transaction: 2026-03-08
Employee Size: Over 1000 Employees
Sales Revenue: USD Over 1B
Industries: Food Manufacturing
Value Chain Roles: Food ManufacturingDistribution / Wholesale
(United States)
Latest Import Transaction: 2026-03-08
Employee Size: 101 - 500 Employees
Industries: Food Services And Drinking PlacesOthersBeverage ManufacturingFood Manufacturing
Value Chain Roles: OthersDistribution / WholesaleFood Manufacturing
(United States)
Latest Import Transaction: 2026-03-08
Industries: Beverage ManufacturingFood Manufacturing
Value Chain Roles: Distribution / WholesaleFood Manufacturing
United States Import Partner Coverage
5 companies
Import partner company count highlights demand-side visibility for Granola Cereals in United States.
Use Supply Chain Intelligence analytics and company profiles to identify active Granola Cereals importers, distributors, and buyer networks in United States.

Classification

Product TypeProcessed Food
Product FormDry, shelf-stable packaged cereal
Industry PositionPackaged Consumer Food (Ready-to-eat cereal)

Market

Granola cereals in the United States are a mature, high-penetration packaged foods category sold primarily through supermarkets, mass retailers, club stores, and e-commerce. The market includes both branded and private-label products, with positioning that often emphasizes convenience and perceived health attributes (e.g., whole grains, protein, fiber) alongside indulgent flavor variants. Supply is largely supported by domestic manufacturing, while imported finished product and imported ingredients still require FDA/CBP entry compliance. Regulatory and commercial success in the US market is strongly shaped by labeling accuracy, allergen controls, and retailer-driven food safety audit expectations.
Market RoleMajor producer and domestic consumer market (with both imports and exports present)
Domestic RoleLarge packaged-food retail category focused on breakfast and snack usage; strong presence of branded and private-label offerings
Market Growth
SeasonalityYear-round retail availability; demand is primarily driven by consumer and retail promotion cycles rather than agricultural seasonality.

Specification

Primary VarietyOat-based baked granola cereal
Secondary Variety
  • Nut- and seed-inclusive granola
  • Fruit-inclusive granola
  • Chocolate- or cocoa-flavored granola
  • Low/Reduced sugar positioned variants
  • Gluten-free positioned variants (where formulated and controlled)
Physical Attributes
  • Cluster integrity and breakage level during distribution
  • Crunch/texture stability over shelf life
  • Inclusion distribution consistency (nuts, seeds, dried fruit)
  • Absence of foreign material (metal, hard plastic, stones)
Compositional Metrics
  • Moisture and rancidity/oxidation management as key shelf-stability considerations
  • Allergen presence and cross-contact controls aligned to label declarations
Packaging
  • Paperboard carton with inner bag/liner
  • Resealable stand-up pouch formats
  • Bulk packs for foodservice and industrial channels

Supply Chain

Value Chain
  • Ingredient procurement (oats, sweeteners, oils, inclusions) → blending → baking/toasting → cooling → metal detection/foreign material controls → packaging → warehousing → distribution to retail and e-commerce fulfillment
Temperature
  • Ambient distribution is typical; temperature abuse can accelerate staling and oxidation in higher-fat formulations.
Atmosphere Control
  • Moisture and oxygen barrier performance of liners and seals is important for texture and flavor stability.
Shelf Life
  • Shelf life is strongly influenced by moisture pickup (loss of crunch) and lipid oxidation (rancid off-flavors), making packaging integrity and warehouse pest/moisture control important.
Freight IntensityHigh
Transport ModeMultimodal

Risks

Food Safety HighUndeclared allergens (e.g., milk, soy, wheat, peanuts/tree nuts, sesame) and pathogen/contaminant findings can trigger FDA detention, retailer delisting, or recalls for granola cereals sold in the US market.Implement FSMA-aligned preventive controls, validated allergen changeover procedures, finished-product/ingredient verification as appropriate, and label/packaging reconciliation controls before shipment.
Regulatory Compliance MediumLabeling noncompliance (Nutrition Facts format/content, ingredient statement accuracy, allergen declarations, net quantity, or claims) can block retail listing and may lead to enforcement actions or import issues.Run a US label compliance review against FDA labeling requirements and maintain documented substantiation for any on-pack claims.
Logistics MediumFreight rate volatility and domestic trucking constraints can materially affect landed cost and in-stock performance for bulky packaged cereal products.Use demand planning with safety stock, diversify carriers/ports where relevant, and consider co-manufacturing/packaging closer to key distribution regions to reduce freight exposure.
Labor And Human Rights MediumIf cocoa, palm-derived inputs, or other high-risk commodities are used, upstream labor and human rights issues can create import and reputational disruption risks in the US due to forced-labor enforcement and retailer due diligence expectations.Map ingredient origins to tier-2/3 where feasible, adopt supplier codes of conduct and audits, and maintain documentation that supports responsible sourcing and forced-labor risk screening.
Sustainability
  • Packaging waste and recyclability scrutiny (cartons, plastic liners, pouches) in US retail programs
  • Deforestation and land-use risk screening for certain potential ingredients (e.g., palm-derived inputs or cocoa) depending on formulation and sourcing
  • Climate-related supply volatility in key ingredient supply chains (oats, nuts, dried fruit) can affect formulation costs and availability
Labor & Social
  • Forced labor and child labor risk in certain global agricultural supply chains (notably cocoa) can create compliance and reputational exposure if such ingredients are used in flavored variants
  • US forced-labor enforcement actions can disrupt imports of ingredient inputs linked to high-risk regions or suppliers
Standards
  • SQF (GFSI-benchmarked)
  • BRCGS Food Safety (GFSI-benchmarked)
  • FSSC 22000 (GFSI-benchmarked)
  • ISO 22000 / HACCP-based food safety systems

FAQ

What are common import clearance requirements for granola cereals entering the United States?Imports typically require standard customs entry documents (commercial invoice, packing list, and bill of lading/air waybill) and FDA Prior Notice for food shipments. Importers and brokers generally file entry information through CBP systems, while FDA admissibility checks apply to foods and can include examination or sampling.
What labeling elements are most critical for selling granola cereals in the US retail market?US-ready labels commonly need a compliant Nutrition Facts label, an ingredient statement, and correct allergen declarations, along with net quantity and responsible firm information. Errors in allergen labeling or claims can create high enforcement and recall risk.
Are kosher or halal certifications required for granola cereals in the United States?They are not universally required, but they can be requested by specific retailers, export programs, or consumer segments. Whether certification is feasible depends on the exact formulation (including flavors and processing aids) and the selected certifying body’s requirements.
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