Noni Juice Suppliers & Prices in Australia — Market Overview 2026
Raw Materials
Fresh Noni
HS Code
200989
Last Updated
2026-09-17
Key takeaways for search and sourcing teams
- 5 export partner countries and 5 import partner countries are ranked.
- Latest reference year in this page dataset is 2024.
- Page data last updated on 2026-09-17.
Noni Juice Export Supplier & Manufacturer Intelligence, Price Trends, and Trade Flows in Australia
Use Supply Chain Intelligence company profiles and analytics to validate Noni Juice exporter coverage, partner quality, and route priorities in Australia.
Annual Export Value, Volume, and Supplier Market Size for Noni Juice in Australia (HS Code 200989)
Analyze 3 years of Noni Juice export volume and value in Australia to evaluate supplier market growth, seasonality, and trade volatility.
| Year | Volume | Value |
|---|---|---|
| 2024 | 6,006,449 | 11,750,018 USD |
| 2023 | 2,579,334 | 5,454,806 USD |
| 2022 | 2,503,172 | 6,408,674 USD |
Top Destination Markets for Noni Juice Exports from Australia (HS Code 200989) in 2024
For 2024, compare export volume and value across the top 5 destination countries for Noni Juice exports from Australia.
| Rank | Country | Volume | Value |
|---|---|---|---|
| 1 | Japan | 2,330,619.5 | 6,462,357.239 USD |
| 2 | New Zealand | 1,228,250.86 | 1,599,305.864 USD |
| 3 | Singapore | 367,061.2 | 919,479.729 USD |
| 4 | Thailand | 548,073 | 674,544.875 USD |
| 5 | Philippines | 581,097.9 | 671,490.811 USD |
Sourcing diagnosis
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Noni Juice Import Buyer Intelligence and Price Signals in Australia: Buyers, Demand, and Trade Partners
1 import partner companies are tracked for Noni Juice in Australia. Exporters and importers can use Supply Chain Intelligence company profiles and analytics to analyze buyer demand, partner density, and downstream channels.
Scatter points are sampled from 100.0% of the full transaction dataset.
Sample Import Transaction and Price Records for Noni Juice in Australia
2 sampled Noni Juice import transactions in Australia provide date, origin, and trade-country context to benchmark price levels and demand-side trading patterns.
Noni Juice sampled import transaction unit prices by date in Australia: 2025-11-04: 2.74 USD / kg, 2025-08-18: 3.62 USD / kg.
| Date | Reported Product | Unit Price | Exporter | Importer | Origin | |
|---|---|---|---|---|---|---|
| 2025-11-04 | Nel** **************** ****** ******* | 2.74 USD / kg | (-) | (-) | - | |
| 2025-08-18 | Nel** **************** ************* | 3.62 USD / kg | (-) | (-) | - |
Top Noni Juice Buyers, Importers, and Demand Partners in Australia
Review leading buyer profiles and compare them with 1 total import partner companies tracked for Noni Juice in Australia. Exporters and importers can use Supply Chain Intelligence company profiles and analytics to evaluate demand-side partner fit.
(Australia)
Latest Import Transaction: 2026-08-17
Industries: Food WholesalersOthers
Value Chain Roles: Distribution / WholesaleTrade
Australia Import Partner Coverage
1 companies
Import partner company count highlights demand-side visibility for Noni Juice in Australia.
Use Supply Chain Intelligence analytics and company profiles to identify active Noni Juice importers, distributors, and buyer networks in Australia.
Annual Import Value, Volume, and Demand Size for Noni Juice in Australia (HS Code 200989)
Track 3 years of Noni Juice import volume and value in Australia to assess demand growth and market momentum.
| Year | Volume | Value |
|---|---|---|
| 2024 | 88,521,437 | 100,865,197 USD |
| 2023 | 59,593,995 | 76,384,590 USD |
| 2022 | 57,369,210 | 89,137,054 USD |
Top Origin Supplier Countries Supplying Noni Juice to Australia (HS Code 200989) in 2024
For 2024, compare import volume and value across the top 5 origin supplier countries supplying Noni Juice to Australia.
| Rank | Country | Volume | Value |
|---|---|---|---|
| 1 | Thailand | 33,880,499.9 | 35,673,013.922 USD |
| 2 | Vietnam | 37,521,981.8 | 31,117,195.977 USD |
| 3 | Philippines | 6,845,985.9 | 6,901,682.809 USD |
| 4 | China | 1,886,042.84 | 4,279,106.276 USD |
| 5 | Indonesia | 2,567,175.9 | 2,304,950.132 USD |
Export diagnosis
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Price data
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Classification
Product TypeProcessed Food
Product FormShelf-stable bottled fruit juice
Industry PositionPackaged Beverage
Market
Noni juice (Morinda citrifolia) is a niche “wellness” juice category in Australia, typically sold as a shelf-stable bottled product and often marketed by origin (e.g., Fiji, Tahiti, Cook Islands, Hawaii). The Australian market is best characterised as import-dependent, with products commonly sold via online direct-to-consumer brands, natural health/supplement e-commerce, and specialty organic/wholefood retailers. While Morinda citrifolia occurs in tropical Queensland and the Northern Territory, there is no clear evidence of large-scale domestic commercial juice production in Australia in the sources reviewed. Market access risk is strongly shaped by labelling/claims compliance (FSANZ) and “food vs therapeutic good” classification risk where disease/therapeutic claims are made (TGA).
Market RoleImport-dependent consumer market (niche wellness beverage)
Domestic RoleNiche retail beverage product positioned in wellness/natural health channels
Market GrowthNot Mentioned
SeasonalityYear-round availability in Australia, driven mainly by shelf-stable imports rather than domestic harvest seasonality.
Specification
Primary VarietyMorinda citrifolia (noni) fruit juice
Physical Attributes
- Noni fruit is described as having a very pungent aroma when ripe; fermented noni juice research shows volatile/aroma profile changes over fermentation time.
- Australian retail listings commonly present products as dark-colored fermented/aged juice or pressed juice in bottles.
Compositional Metrics
- Published fermentation studies of noni juice track changes in pH/acidity and sugar content during fermentation (used as processing/QC indicators).
Packaging
- Common Australian retail pack sizes observed include 500 mL and 1 L bottles (plastic or glass depending on brand).
- Some brands emphasize light protection and “eco-friendly/recyclable” packaging in marketing/retail listings; verify per product label.
Supply Chain
Value Chain
- Origin-country fruit handling/fermentation or pressing → filtration/clarification → pasteurisation (where applied) → bottling → sea freight to Australia → DAFF biosecurity entry and Imported Food Inspection Scheme (IFIS) referral (risk-based) → importer warehousing → online/specialty retail distribution
Temperature
- Typically traded as shelf-stable packaged juice; protect from excessive heat and sunlight during storage and last-mile delivery.
Shelf Life
- Shelf life is primarily determined by heat treatment (e.g., pasteurisation) and packaging integrity; fermented products still rely on hygienic bottling and compliant labelling.
Freight IntensityHigh
Transport ModeSea
Risks
Regulatory Compliance HighTherapeutic/disease claims on noni juice marketed into Australia can trigger “food vs therapeutic good” classification risk, potentially blocking legal import/supply unless the product complies with the therapeutic goods framework (including ARTG entry where required). Even as a food, health claims must comply with FSANZ requirements for nutrition/health and related claims.Audit all label/website/advertising claims for Australia-specific compliance; avoid disease/therapeutic representations; use FSANZ health-claim rules and consult TGA’s food–medicine interface guidance when positioning the product.
Imported Food Controls MediumShipments of imported beverages can be referred under DAFF’s Imported Food Inspection Scheme (IFIS) for inspection/testing on a risk and compliance-history basis; non-compliance can result in test-and-hold delays, increased future referral rates, relabelling requirements, re-export, or destruction.Pre-validate labels against Food Standards Code requirements (including ingredient declarations and origin labelling) and maintain a consistent compliance history by exporter/producer/tariff code.
Food Safety MediumNoni juice has had a history of safety scrutiny related to case reports of acute hepatitis in some markets; EFSA concluded there was no convincing evidence of a causal relationship at observed intake levels, but this history can increase buyer due-diligence and the importance of robust QC and accurate claims.Maintain documented HACCP-style controls, batch records, and fit-for-purpose testing; ensure marketing does not imply unsubstantiated health benefits.
Regulatory Compliance MediumIf any formulation includes additives (e.g., preservatives, acidulants) or processing aids, they must be permitted and used within conditions/limits set by the Food Standards Code (including Schedule 15 permissions); non-permitted additives/ingredients are a documented cause of import failures under Australia’s imported food controls.Cross-check every additive/processing aid against the Food Standards Code permissions before production; keep supplier specifications and certificates aligned to the Australian regulatory framework.
Logistics MediumBottled juice is freight-intensive and sensitive to ocean freight volatility and last-mile delivery costs; disruptions can materially affect landed cost and stock availability in Australia’s niche retail channels.Use consolidated sea freight planning, hold safety stock in Australia, and contract freight/warehousing to reduce exposure to spot-rate swings.
FAQ
What are the main compliance frameworks for importing noni juice into Australia for retail sale?Imported noni juice must meet DAFF biosecurity import conditions (checked via BICON where applicable) and must comply with Australia’s food safety and labelling requirements under the Imported Food Control Act framework and the Australia New Zealand Food Standards Code. DAFF can refer consignments for inspection/testing under the Imported Food Inspection Scheme (IFIS).
Can noni juice be marketed with strong health or disease-treatment claims in Australia?Health-claim rules apply under FSANZ Standard 1.2.7 for foods, and claims must be substantiated and compliant. If the product is represented for a therapeutic use (for example, preventing or treating disease), the TGA notes this can affect whether it is regulated as a therapeutic good, which carries different legal requirements.
Why can imported noni juice shipments be delayed at the border in Australia?DAFF’s Imported Food Inspection Scheme (IFIS) can require a consignment to be held for label/visual inspection and sometimes testing, depending on the food’s risk category and compliance history. If a product fails inspection/testing, DAFF describes outcomes such as relabelling, re-export, or destruction, and future consignments may face higher referral rates until a compliance history is re-established.
Sources
Other Noni Juice Country Markets for Supplier, Manufacturer, Export, and Price Comparison from Australia
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Raw materials: Fresh Noni
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